Junjie Guo
Executive Summary:
Business formation in Wisconsin dropped significantly from its trend in 2024, when business applications hovered around 5,000, and projected business formations hovered around 330.
For January 2025, business applications were 4,462, a decrease of 12.11% from a month ago. The corresponding growth rates for the Midwest and the U.S. are -16.20% and -13.98%, respectively.